etsy-seo
The Etsy SEO analyzer evaluates and improves listing search visibility by scoring titles, tags, descriptions, attributes, and images on a 0-100 scale. Use it to optimize Etsy product listings through keyword analysis, tag suggestions, description scoring, and actionable improvement recommendations without requiring an API key.
git clone --depth 1 https://github.com/nexscope-ai/eCommerce-Skills /tmp/etsy-seo && cp -r /tmp/etsy-seo/etsy-seo ~/.claude/skills/etsy-seoSKILL.md
# Etsy SEO 🔍
Analyze and optimize Etsy listings for better search visibility.
## Installation
```bash
npx skills add nexscope-ai/eCommerce-Skills --skill etsy-seo -g
```
## Features
- **SEO Score** — 0-100 comprehensive rating
- **Title Optimization** — Keyword placement, length analysis
- **Tag Analysis** — 13 tag optimization, long-tail suggestions
- **Description Analysis** — First 160 chars, keyword density
- **Attribute Check** — Completeness validation
- **Keyword Research** — Category-based suggestions
- **Action Plan** — Prioritized improvement roadmap
## SEO Scoring Weights
| Dimension | Weight | Max Score |
|-----------|--------|-----------|
| Title | 30% | 100 |
| Tags | 25% | 100 |
| Description | 20% | 100 |
| Attributes | 15% | 100 |
| Images | 10% | 100 |
## Etsy Tag Rules
| Rule | Specification |
|------|---------------|
| Quantity | Max 13 tags |
| Length | Max 20 characters each |
| Format | Multi-word phrases allowed |
| Strategy | Long-tail + synonyms + attributes |
## Title Best Practices
```
[Core Keyword] + [Attributes] + [Material/Style] + [Use Case/Occasion]
✅ Good:
"Personalized Name Bracelet, Custom Gold Bracelet for Women, Birthday Gift"
❌ Bad:
"Beautiful Handmade Bracelet"
```
## Usage
### Interactive Mode
```bash
python3 scripts/analyzer.py
```
### With Listing Data
```bash
python3 scripts/analyzer.py '{
"title": "Handmade Silver Ring",
"tags": ["silver ring", "handmade jewelry"],
"description": "Beautiful handmade ring...",
"category": "Jewelry"
}'
```
### Demo Mode
```bash
python3 scripts/analyzer.py --demo
```
## Output Example
```
🔍 Etsy SEO Analysis Report
Listing: Personalized Name Bracelet
Category: Jewelry > Bracelets
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
📊 SEO SCORE: 72/100 ⚠️
Title: 85/100 ████████░░
Tags: 65/100 ██████░░░░
Description: 70/100 ███████░░░
Attributes: 80/100 ████████░░
Images: 60/100 ██████░░░░
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
📝 TITLE ANALYSIS
Current: "Handmade Silver Bracelet"
Length: 24/140 characters ⚠️ Too short
Issues:
• Missing core keyword at start
• No personalization keywords
• Missing occasion/gift keywords
Suggested:
"Personalized Silver Bracelet, Custom Name Bracelet, Birthday Gift for Her"
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
🏷️ TAG ANALYSIS
Used: 8/13 tags ⚠️ Add 5 more
Current Tags:
✅ silver bracelet
✅ handmade jewelry
⚠️ bracelet (too generic)
Suggested Tags:
+ personalized bracelet
+ custom name jewelry
+ birthday gift for women
+ anniversary gift
+ minimalist bracelet
━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
📋 ACTION PLAN
Priority | Action | Impact
──────────────────────────────────────────────
HIGH | Rewrite title with keywords | +15 score
HIGH | Add 5 more tags | +10 score
MEDIUM | Optimize first 160 chars | +8 score
LOW | Add more product photos | +5 score
```
## Keyword Research
The tool suggests keywords based on:
- Category trends
- Competitor analysis
- Search volume indicators
- Long-tail variations
## Optimization Workflow
```
Analyze current listing
↓
Score each dimension
↓
Identify gaps
↓
Generate suggestions
↓
Prioritize actions
↓
Track improvements
```
---
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