content-quality-auditor

# Content Quality Auditor

> Based on [CORE-EEAT Content Benchmark](https://github.com/aaron-he-zhu/core-eeat-content-benchmark). Full benchmark reference: [references/core-eeat-benchmark.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/core-eeat-benchmark.md)

This skill evaluates content quality across 80 standardized criteria organized in 8 dimensions. It produces a comprehensive audit report with per-item scoring, dimension and system scores, weighted totals by content type, and a prioritized action plan.

## When This Must Trigger

Use this when content needs a quality check before publishing — even if the user doesn't use audit terminology:

- User asks "is this ready to publish" or "how good is this"
- User just finished writing with seo-content-writer or content-refresher
- **PostToolUse hook auto-triggers**: after content is written or substantially edited, the hook recommends this audit. When hook-triggered, skip setup questions — audit the content that was just produced.
- Auditing content quality before publishing
- Evaluating existing content for improvement opportunities
- Benchmarking content against CORE-EEAT standards
- Comparing content quality against competitors
- Assessing both GEO readiness (AI citation potential) and SEO strength (source credibility)
- Running periodic content quality checks as part of a content maintenance program
- After writing or optimizing content with seo-content-writer or geo-content-optimizer

## What This Skill Does

1. **Full 80-Item Audit**: Scores every CORE-EEAT check item as Pass/Partial/Fail
2. **Dimension Scoring**: Calculates scores for all 8 dimensions (0-100 each)
3. **System Scoring**: Computes GEO Score (CORE) and SEO Score (EEAT)
4. **Weighted Totals**: Applies content-type-specific weights for final score
5. **Veto Detection**: Flags critical trust violations (T04, C01, R10)
6. **Priority Ranking**: Identifies Top 5 improvements sorted by impact
7. **Action Plan**: Generates specific, actionable improvement steps

## Quick Start

Start with one of these prompts. Finish with a publish verdict and a handoff summary using the repository format in [Skill Contract](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/skill-contract.md).

### Audit Content

```
Audit this content against CORE-EEAT: [content text or URL]
```

```
Run a content quality audit on [URL] as a [content type]
```

### Audit with Content Type

```
CORE-EEAT audit for this product review: [content]
```

```
Score this how-to guide against the 80-item benchmark: [content]
```

### Comparative Audit

```
Audit my content vs competitor: [your content] vs [competitor content]
```

## Skill Contract

**Gate verdict**: **SHIP** (no critical issues, dimension scores above threshold) / **FIX** (issues found but none critical) / **BLOCK** (a critical trust issue failed — see "Critical Issue to Fix" in the report). Always state the verdict prominently at the top of the report using plain language, not item IDs.

**Expected output**: a CORE-EEAT audit report, a publish-readiness verdict, and a short handoff summary ready for `memory/audits/content/`.

- **Reads**: the target content, content type, supporting evidence, and any prior decisions from [CLAUDE.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/CLAUDE.md) and the shared [State Model](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/references/state-model.md) when available.
- **Writes**: a user-facing audit report plus a reusable summary that can be stored under `memory/audits/content/`.
- **Promotes**: veto items and publish blockers to `memory/hot-cache.md` (auto-saved, no user confirmation needed). Top improvement priorities to `memory/open-loops.md`.
- **Next handoff**: use the `Next Best Skill` below once the verdict is clear.

## Data Sources

> See [CONNECTORS.md](https://github.com/aaron-he-zhu/seo-geo-claude-skills/blob/main/CONNECTORS.md) for tool category placeholders.

**With ~~web crawler + ~~SEO tool connected:**
Automatically fetch page content, extract HTML structure, check schema markup, verify internal/external links, and pull competitor content for comparison.

**With manual data only:**
Ask the user to provide:
1. Content text, URL, or file path
2. Content type (if not auto-detectable): Product Review, How-to Guide, Comparison, Landing Page, Blog Post, FAQ Page, Alternative, Best-of, or Testimonial
3. Optional: competitor content for benchmarking

Proceed with the full 80-item audit using provided data. Note in the output which items could not be fully evaluated due to missing access (e.g., backlink data, schema markup, site-level signals).

## Decision Gates

When stopping to ask, always: (1) state the specific value and threshold, (2) offer numbered options with outcomes.

**Stop and ask the user when:**
- Content is under minimum word count for its type (blog/guide: 300 words; product/landing page: 150 words; FAQ: fewer than 3 entries with 50+ words each) — state the actual count and offer: (1) expand to minimum, (2) continue audit with Insufficient Data flags, (3) cancel
- Content type cannot be auto-detected — state what you detected and ask to confirm before proceeding
- Content is primarily media (video/image) with minimal text — ask whether to audit transcript, alt text, or skip
- More than 50% of a dimension's items are N/A — name the dimension and ask: (1) provide supplementary data, (2) mark entire dimension as Insufficient Data
- Any veto item triggers — flag it immediately with the item ID and ask: (1) stop for immediate fix, (2) continue full audit and flag in report

**Continue silently (never stop for):**
- Individual Partial scores within a dimension
- Missing SEO tool data (mark items as N/A and continue)
- Low overall score (the report is the deliverable, not a judgment call)
- User not specifying content type (auto-detect and state your assumption)

## Instructions

When a user requests