transcript-intelligence
Use when the user wants to summarize, analyze, or repurpose transcripts from TikTok, Instagram, YouTube, Facebook, X/Twitter, LinkedIn, Rumble, or Reddit video posts. Extracts hooks, claims, quotes, content atoms, themes, and reusable scripts.
git clone --depth 1 https://github.com/ScrapeCreators/social-media-research-skills /tmp/transcript-intelligence && cp -r /tmp/transcript-intelligence/skills/transcript-intelligence ~/.claude/skills/transcript-intelligenceSKILL.md
# Transcript Intelligence ## Overview Turn public video transcripts into useful research and content assets. This skill is for extracting signal from spoken social video: hooks, claims, stories, objections, examples, CTAs, and reusable content angles. ## When to Use Use this skill when the user asks to: - summarize a video, reel, short, TikTok, podcast clip, or social video - analyze a creator's hooks or speaking style - extract quotes, claims, examples, and CTAs from transcripts - turn transcripts into social posts, scripts, newsletters, or content ideas - compare what multiple creators say about a topic ## Transcript Sources | Platform | Endpoint | |---|---| | TikTok | `/v1/tiktok/video/transcript` | | Instagram | `/v2/instagram/media/transcript` | | YouTube | `/v1/youtube/video/transcript`, `/v1/youtube/video` | | Facebook | `/v1/facebook/post/transcript` | | X/Twitter | `/v1/twitter/tweet/transcript` | | LinkedIn | `/v1/linkedin/post/transcript` | | Rumble | `/v1/rumble/video/transcript` | | Reddit video | `/v1/reddit/post/transcript` | If a detail endpoint already includes transcript text, use it. If transcript is unavailable, say so and fall back to title/caption/description only. ## Workflow 1. **Collect URLs or discover videos** - If URLs are provided, fetch each transcript directly. - If a creator/channel is provided, first fetch recent posts/videos, then choose relevant videos. 2. **Extract transcript text** - Preserve timestamps if provided. - Keep source URL with each transcript. - Do not hallucinate missing captions. 3. **Segment the transcript** Break into: - hook/opening - setup/context - main claim or lesson - evidence/examples - payoff - CTA 4. **Analyze the content** Extract: - exact hooks - claims and contrarian takes - stories - frameworks - objections addressed - emotional language - quotable lines - content atoms that stand alone 5. **Synthesize across multiple transcripts** - Cluster by topic and angle. - Count recurring themes. - Identify repeated hook formulas. - Flag the strongest examples with citations. ## Output Format ```markdown # Transcript Intelligence Report ## TL;DR - Main themes: - Strongest hooks: - Best reusable ideas: ## Transcript-by-Transcript Notes ### [Video title or URL](url) - Hook: "..." - Core idea: ... - Best quote: "..." - CTA: ... - Content atoms: 1. ... ## Patterns Across the Set | Pattern | Evidence | Example URLs | |---|---|---| ## Hooks Swipe File - "..." - "..." ## Repurposing Ideas - LinkedIn post: - X thread: - Short-form script: - Newsletter section: ``` ## Common Pitfalls - Do not summarize from the title alone if the user asked for transcript analysis. Fetch transcripts first. - Do not lose exact wording. Hooks and quotes are more valuable verbatim. - Do not treat AI-generated transcript text as perfect. If wording seems garbled, mark it as approximate. - Do not mix source attribution. Every quote should trace back to a URL.
Use when the user wants to analyze active ads from Meta/Facebook, Google, or LinkedIn ad libraries; tear down a competitor's messaging; extract hooks, offers, CTAs, video transcripts, landing page claims, and test ideas from public ads.
Use when the user wants to evaluate a creator, influencer, or brand audience using public profile signals, TikTok audience demographics, follower/following data, comments, geography, language, and content fit. Helps judge sponsorship and market fit.
Use when the user wants to mine comments and replies for audience reactions, customer language, questions, objections, complaints, product ideas, buying intent, sentiment, or voice-of-customer insights from public social posts and videos.
Use when the user wants to research competitors' social media strategy, compare brands or creators, find what content is working in a niche, identify content gaps, or produce a practical social strategy brief from public social data.
Use when the user wants to turn public social videos, transcripts, posts, or creator research into reusable content assets such as LinkedIn posts, X threads, short-form scripts, newsletters, blog outlines, carousels, or content calendars.
Use when the user wants to analyze a creator, influencer, founder, or brand social account and understand positioning, content pillars, outlier posts, hooks, format choices, audience reaction, and what can be copied or tested.
Use when the user wants to find creators, influencers, affiliates, or social accounts in a niche for outreach, partnerships, sponsorships, UGC, seeding, or competitive research. Produces scored prospect lists from public social data.
Use when the user wants to find posts, videos, reels, shorts, tweets, or social content that overperformed versus a creator, brand, or competitor baseline. Finds outliers, explains why they worked, extracts hooks and formats, and produces a practical swipe file.