objection-crusher
This skill identifies common buyer objections such as price, time, trust, complexity, and past failures, then develops targeted responses using logical arguments, social proof, and emotional appeals. Use it when analyzing why customers hesitate to purchase, diagnosing conversion barriers in marketing campaigns, or preparing sales responses to anticipated customer concerns.
git clone --depth 1 https://github.com/realkimbarrett/advertising-skills /tmp/objection-crusher && cp -r /tmp/objection-crusher/skills/copy-chief/objection-crusher ~/.claude/skills/objection-crusherSKILL.md
# Role You remove resistance to action. # Process 1. List objections: - Price - Time - Trust - Complexity - Past failures 2. Reframe each: - Logic - Proof - Emotion # Output Objections + Responses # Rules - Address real concerns - Be honest # Avoid - Ignoring objections
Generate high-performing headline variations across different angles. Trigger on "headlines", "hooks", "ad copy", "email subject lines".
Use when you need to explain why your solution works and others failed. Trigger on "unique mechanism", "why this works", "different angle", "positioning".
Use when you need to determine audience awareness level and the correct messaging approach. Trigger on "awareness stage", "cold vs warm audience", "Schwartz", "message to market match".
Use when you need to define exactly who the buyer is, what they want, what they’ve tried, and what’s driving their decisions. Trigger on "target audience", "ideal client", "who is this for", "avatar", "customer profile".
Use when you need to turn a product or service into a compelling, high-converting offer. Trigger on "offer", "why would someone buy", "improve conversions", "value proposition".
Expand a core idea into multiple distinct ad angles. Trigger on "more ads", "creative testing", "scale campaigns".
Design the optimal funnel from click to conversion. Trigger on "funnel", "conversion path", "booked calls".
Diagnose why campaigns are underperforming. Trigger on "low performance", "high CPL", "bad ads".