content-repurposing
Use when the user wants to turn public social videos, transcripts, posts, or creator research into reusable content assets such as LinkedIn posts, X threads, short-form scripts, newsletters, blog outlines, carousels, or content calendars.
git clone --depth 1 https://github.com/ScrapeCreators/social-media-research-skills /tmp/content-repurposing && cp -r /tmp/content-repurposing/skills/content-repurposing ~/.claude/skills/content-repurposingSKILL.md
# Content Repurposing ## Overview Turn social research and transcripts into reusable content. This skill works best after `transcript-intelligence`, `outlier-post-finder`, or `creator-profile-teardown`, but it can also start directly from URLs. ## When to Use Use this skill when the user asks to: - turn videos or transcripts into posts - repurpose TikToks, Reels, Shorts, podcasts, or webinars - create LinkedIn posts, X threads, scripts, newsletters, or blog outlines - build a content calendar from winning social ideas - adapt a competitor/creator pattern without plagiarizing ## Workflow 1. Gather source material: URLs, transcripts, posts, or research report. 2. Extract content atoms: hooks, stories, claims, frameworks, examples, data points, CTAs. 3. Choose output formats and platform constraints. 4. Rewrite for the user's voice and audience. 5. Keep attribution/internal notes when ideas are inspired by a source. 6. Produce ready-to-use drafts plus optional variants. ## Output Format ```markdown # Repurposed Content Pack ## Source Material - [source](url) ## Content Atoms | Atom | Source | Best format | |---|---|---| ## LinkedIn Posts 1. ... ## X Threads 1. ... ## Short-Form Scripts ### Script 1 - Hook: - Body: - CTA: ## Newsletter / Blog Ideas - ... ``` ## Common Pitfalls - Do not plagiarize. Adapt structure and insight, not unique wording unless quoting with attribution. - Do not flatten every platform into the same format. - Do not lose the original hook if it is the strongest part.
Use when the user wants to analyze active ads from Meta/Facebook, Google, or LinkedIn ad libraries; tear down a competitor's messaging; extract hooks, offers, CTAs, video transcripts, landing page claims, and test ideas from public ads.
Use when the user wants to evaluate a creator, influencer, or brand audience using public profile signals, TikTok audience demographics, follower/following data, comments, geography, language, and content fit. Helps judge sponsorship and market fit.
Use when the user wants to mine comments and replies for audience reactions, customer language, questions, objections, complaints, product ideas, buying intent, sentiment, or voice-of-customer insights from public social posts and videos.
Use when the user wants to research competitors' social media strategy, compare brands or creators, find what content is working in a niche, identify content gaps, or produce a practical social strategy brief from public social data.
Use when the user wants to analyze a creator, influencer, founder, or brand social account and understand positioning, content pillars, outlier posts, hooks, format choices, audience reaction, and what can be copied or tested.
Use when the user wants to find creators, influencers, affiliates, or social accounts in a niche for outreach, partnerships, sponsorships, UGC, seeding, or competitive research. Produces scored prospect lists from public social data.
Use when the user wants to find posts, videos, reels, shorts, tweets, or social content that overperformed versus a creator, brand, or competitor baseline. Finds outliers, explains why they worked, extracts hooks and formats, and produces a practical swipe file.
Use when the user wants to validate a product idea, find pain points, mine demand signals, discover objections, or gather voice-of-customer language from Reddit, social posts, video transcripts, and comments. Produces evidence-backed product research.