influencer-prospecting
Use when the user wants to find creators, influencers, affiliates, or social accounts in a niche for outreach, partnerships, sponsorships, UGC, seeding, or competitive research. Produces scored prospect lists from public social data.
git clone --depth 1 https://github.com/ScrapeCreators/social-media-research-skills /tmp/influencer-prospecting && cp -r /tmp/influencer-prospecting/skills/influencer-prospecting ~/.claude/skills/influencer-prospectingSKILL.md
# Influencer Prospecting
## Overview
Build practical creator prospect lists from public social data. The goal is to find accounts that fit the niche, have enough reach, and show evidence of relevant content or audience fit.
## When to Use
Use this skill when the user asks to:
- find influencers or creators in a niche
- build a UGC, affiliate, sponsorship, or seeding list
- find micro-influencers with strong engagement
- identify creators who already talk about a product category
- export prospects as CSV
## Useful Sources
- TikTok search users, popular creators, profile, profile videos, audience demographics
- Instagram search profiles, profile, posts, reels
- YouTube search and channel details
- Link-in-bio services: Linktree, Komi, Pillar, Linkbio, Linkme
- Amazon Shop and TikTok Shop showcase where relevant
## Scoring Framework
Score each prospect 1-5 on:
- **Niche fit** — content clearly matches the category
- **Audience fit** — country/language/platform fit when public data supports it
- **Reach** — followers/subscribers and recent views
- **Engagement quality** — comments look real and relevant
- **Brand safety** — obvious controversy or mismatch risk
- **Contactability** — public links/email/contact path available
## Output Format
```markdown
# Influencer Prospect List: {niche}
| Creator | Platform | Followers | Recent views | Fit | Contact path | Notes |
|---|---|---:|---:|---:|---|---|
## Best Fits
1. ...
## Outreach Angles
- ...
## CSV
```csv
creator,platform,profile_url,followers,recent_views,fit_score,contact_path,notes
```
```
## Common Pitfalls
- Do not equate large follower count with good fit.
- Do not scrape or expose private contact data. Use public links only.
- Do not hide uncertainty when profiles have limited public data.Use when the user wants to analyze active ads from Meta/Facebook, Google, or LinkedIn ad libraries; tear down a competitor's messaging; extract hooks, offers, CTAs, video transcripts, landing page claims, and test ideas from public ads.
Use when the user wants to evaluate a creator, influencer, or brand audience using public profile signals, TikTok audience demographics, follower/following data, comments, geography, language, and content fit. Helps judge sponsorship and market fit.
Use when the user wants to mine comments and replies for audience reactions, customer language, questions, objections, complaints, product ideas, buying intent, sentiment, or voice-of-customer insights from public social posts and videos.
Use when the user wants to research competitors' social media strategy, compare brands or creators, find what content is working in a niche, identify content gaps, or produce a practical social strategy brief from public social data.
Use when the user wants to turn public social videos, transcripts, posts, or creator research into reusable content assets such as LinkedIn posts, X threads, short-form scripts, newsletters, blog outlines, carousels, or content calendars.
Use when the user wants to analyze a creator, influencer, founder, or brand social account and understand positioning, content pillars, outlier posts, hooks, format choices, audience reaction, and what can be copied or tested.
Use when the user wants to find posts, videos, reels, shorts, tweets, or social content that overperformed versus a creator, brand, or competitor baseline. Finds outliers, explains why they worked, extracts hooks and formats, and produces a practical swipe file.
Use when the user wants to validate a product idea, find pain points, mine demand signals, discover objections, or gather voice-of-customer language from Reddit, social posts, video transcripts, and comments. Produces evidence-backed product research.